Pricing

Start for free. Scale as you grow.

All channels included in every plan. SMS & Voice at carrier cost. No markup, no surprises.

Free Plan

One API for WhatsApp, Email & Telegram. Add credits for SMS.

$0/mo
Free forever — no credit card
  • Unlimited API callsNo rate limits on API requests.
  • Unlimited Webhook EventsReal-time delivery receipts, inbound messages, and status updates — no limits.
  • AI RoutingML-powered channel selection picks the cheapest delivery path. Auto-fallback if a channel fails.
  • 2,000 WhatsApp Messages/moWhatsApp replies (24h window) + Telegram. Inbound messages also counted. SMS & Voice billed separately.
  • 3,000 Emails/moTransactional emails.100/day cap
  • 1 GB Media StorageStore images, documents, and media sent through the API.
  • 1 Sender
  • 1 WABA connectionConnect one WhatsApp Business Account via embedded signup.
  • Unlimited AI AgentsAnswer SMS, Email, and WhatsApp using AI agents. Supports RAG, tools, and multi-turn flows.
  • $2 AI credits or BYOK$2/mo included. Or bring your own key (OpenAI, Anthropic, Google, Mistral) — no markup.
  • Phone numbers from $1.25/mo
  • Webhooks & SDKSDKs for Node.js, Python, Go, Ruby, Java. Webhook signature verification included.
  • Community support

SMS & Voice billed from prepaid balance. See rates

Hobby

One API for WhatsApp, Email & Telegram + $10 credits for SMS and Voice.

$21/mo
$25/mo billed annuallySave $48/yr

Everything in Free Plan, plus:

  • 1 US phone number included
  • $10 messaging credits included$10 balance added monthly for SMS, Voice, and other pay-per-use channels.For SMS, Voice & carrier costs
  • 100,000 WhatsApp Messages/mothen $0.003/extra msg
  • 100,000 Emails/moNo daily cap on paid plans.then $0.90/1,000 extra
  • 100 GB Media Storage
  • 3 Senders · 3 Phone numbers · 3 WABAsExtra WABAs at $7/mo each
  • BroadcastsSend bulk messages via WhatsApp, SMS, or Email in a single campaign.
  • Partner Invitations (WhatsApp)Invite clients to connect their WhatsApp Business Account via embedded signup.
  • Priority support

SMS & Voice billed from prepaid balance. See rates

Standard

Most popular

One API for all channels + $40 credits, dedicated IP, and marketing messages.

$83/mo
$99/mo billed annuallySave $192/yr

Everything in Hobby, plus:

  • 1 phone number included (any country)Countries with numbers over $20/mo billed separately
  • $40 messaging credits included$40 balance added monthly for SMS, Voice, and other pay-per-use channels.For SMS, Voice & carrier costs
  • 500,000 WhatsApp Messages/mothen $0.002/extra msg
  • 150,000 Emails/mothen $0.90/1,000 extra
  • 5,000 Marketing Messages/moOpt-in broadcast messages for promotions, announcements, and campaigns.
  • 500 GB Media Storage
  • 1 Dedicated Email IPFull control over your sender reputation for better deliverability.
  • 5 Senders · 5 Phone numbers · 5 WABAsExtra WABAs at $5/mo each

SMS & Voice billed from prepaid balance. See rates

Growth

One API for all channels + $100 credits, sub-accounts, and dedicated support.

$250/mo
$299/mo billed annuallySave $588/yr

Everything in Standard, plus:

  • 1 phone number included (any country)Countries with numbers over $20/mo billed separately
  • $100 messaging credits included$100 balance added monthly for SMS, Voice, and other pay-per-use channels.For SMS, Voice & carrier costs
  • 1,000,000 WhatsApp Messages/mothen $0.001/extra msg
  • 200,000 Transactional Emails/mothen $0.90/1,000 extra
  • 10,000 Marketing Messages/mo
  • 1 TB Media Storage
  • Unlimited Senders · 10 Phone numbers · 10 WABAsExtra WABAs at $5/mo each
  • Sub-accounts APIIsolated sub-accounts for your clients with independent API keys, spending caps, and usage tracking.
  • Dedicated supportNamed account manager with direct access.

SMS & Voice billed from prepaid balance. See rates

Included in every plan, billed separately

SMS & Voice

Pay-as-you-go from your credit balance. From $0.004/SMS.

WhatsApp Templates

Billed by Meta based on country & category. We don't markup.

Phone Numbers

Included per plan. Extra numbers from $1.00/mo each.

Dedicated Email IPs

Get your own dedicated IP address for email sending. Full control over your sender reputation, better deliverability for high-volume senders. Available on any paid plan.

$30/mo per IP

Trusted by growing teams

Real results from real customers

90%reach rate

With Zavu's WhatsApp API we now reach 90% of our customers on the first attempt. Before, half our messages were lost to undelivered SMS.

Renee.cl

Alberto Valladares

CEO, Renee.cl

60%cost reduction

We consolidated SMS, WhatsApp, and Email into one API. AI routing saved us 60% vs our previous provider stack.

Nely.ai

Nelyoly Alizo

CMO, Nely.ai

3xfaster responses

Zavu unified WhatsApp, SMS, and AI agents into a single workflow. Response time dropped from hours to seconds.

RendaloMAQ

Ariel Vaisman

CEO, RendaloMAQ

Cost comparison

See how much you'd save

Monthly volume:
Twilio + SendGrid$458/mo
Vonage$432/mo
Zavu$94/mo

Save up to 79% with Zavu ($364/mo vs Twilio)

Based on average US SMS rates, WhatsApp 24h window replies, and transactional email. Actual costs vary by country and volume. Zavu A2P messages included in plan, SMS at carrier cost.

See how Zavu compares

Same price as single-channel tools. All channels included.

Feature

Twilio

Zavu

Best

Free tier

No free tier — pay from the first message

Free plan includes 2,000 A2P messages + 3,000 emails (usage fees may apply by channel)

Channels

SMS + WhatsApp separate, Email via SendGrid, no Telegram/Instagram

6 channels in one API: SMS, WhatsApp, Telegram, Email, Instagram, Voice

WhatsApp pricing

$0.005 per message sent or received

Included in your plan at no extra cost

SMS pricing (US)

$0.0079 per message

From $0.0044 per message — 44% cheaper

AI Agents

Not available — build and host your own

Built-in with RAG, tools, flows, and knowledge base

Email

Requires separate SendGrid account and billing

Built-in transactional email, no extra product

Smart routing

You write and maintain fallback logic yourself

ML picks the cheapest channel, auto-fallback on failure

Broadcasts

Manual campaign setup, no content review

Built-in bulk campaigns with AI content moderation

Voice

Separate product with complex per-minute pricing

Built-in TTS voice calls, pay-as-you-go

Sub-accounts

Complex enterprise-only setup

API-first with spending caps and isolated keys

Developer support

Pay-per-ticket or plans starting at $250/mo

Community Discord (free) · Priority human support on paid plans

11/11
Zavu wins44% cheaper SMS · AI included · 6 channels in one API

Feature

Resend

Zavu

Best

Free transactional emails

3,000/mo with 100/day cap

3,000/mo with 100/day cap

Transactional emails ($25/mo)

50,000 emails for $20/mo

100,000 emails — 2x more volume

Transactional emails ($99/mo)

100,000 emails for $90/mo

150,000 emails — 50% more volume

Extra transactional emails

$0.90 per 1,000 emails

$0.70 per 1,000 — 22% cheaper overage

Dedicated IPs

$30/mo but requires $90+ Scale plan

$30/mo on any paid plan

Marketing emails

Separate product starting at $40/mo

5K–10K/mo included in Standard & Growth

WhatsApp + SMS

Not available — email only

Included in every plan at no extra cost

Voice calls

Not available

Built-in TTS voice calls, pay-as-you-go

Telegram + Instagram

Not available

Included in every plan

Contact management

Email-only audience lists

Multi-channel contacts with merge suggestions

Sub-accounts

Not available

API-first with spending caps and isolated keys

AI Agents

Not available

Built-in for all channels with RAG, tools, and flows

11/12
Zavu wins2x emails · 6 channels · lower overage

Switching providers?

Sending 10k+ messages a month? We'll migrate you for free with hands-on technical assistance. Zero downtime.

Schedule free migration

Sending at scale?

Volume discounts, custom SLAs, dedicated infrastructure, SSO/SAML, and a direct line to our engineering team.

Talk to us

Got questions?

Here's how it actually works. No fine print.

Pricing - Free Plan + Paid from $25/mo. All channels included. | Zavu